10:42 am MacCentral: Calling the new iPod accessory "Home stereo. Reinvented," Jobs explained that iPod Hi-Fi "has some of the attributes of iPod products today, but with home stereo quality."
It's a three-driver system in one unit featuring an iPod dock on top. An auxiliary input rests in the back of the iPod Hi-Fi if you have an iPod shuffle. The device also ships with inserts designed to accommodate virtually all of Apple's dockable iPod models.
Built-in handles let you tote the system around -- it's white and rectangular, and features a black grille on the front of the speakers. The power supply itself is integrated, so there's no bulky external brick feeding juice to the unit. And it can run on batteries -- six D cells, in fact. The speaker system includes two 80 millimeter (mm) mid-range drivers with a sealed acoustic suspension and a 130mm dual voice coil woofer featuring a ported bass reflex design, inside a sealed resin enclosure.
"We get great bass out of this thing and it doesn't distort when you crank it up," said Jobs.
Apple has updated the iPod's software to accommodate the new speaker system -- a new software update will add a "Speaker" menu to the iPod's interface, allowing users to adjust tone control, control the backlight and turn on large album art.
What's more, the iPod Hi-Fi can be controlled with the Apple Remote. It can also accept input through an auxiliary jack and SPDIF optical audio input.
The iPod Hi-Fi goes on sale today for $349.
10:42 am macCentral: New iPod products
Jobs recapped a recent event of import to Apple's iTunes Music Store: The sale and download of its billionth song.
"Let's move on to new products in the music space," said Jobs. "We're going to have iPod leather cases. We've been working on these for a while, but wanted to get them just right."
Apple is introducing $99 leather cases for the fifth-generation "video" iPod and ipod nano. The slide in cases don't appear to leave users with any access to the iPod's controls, unlike various offerings from third parties.
Jobs then turned his attention to the automobile. "Forty percent of all automobiles sold offer iPod connectivity as an option," he told the audience. "So 'on the go' is big for us."
Home stereo products lack that functionality, however. And while some manufacturers are starting to add direct iPod connectivity to new amplifiers and systems, "You're not getting rid of your home stereo," said Jobs.
Jobs talked about the requirements of audio enthusiasts. Audiophiles want a soundstage, he said, precise imaging and separation, and a wide frequency range.
"You want to be able to have great bass but also be able to hear the highest frequencies," said Jobs. "You want room-filling power without distortion
10:47 am engadget: 10:39am PT - So, what've we talked about today? Some really cool products, a new Mac mini that runs 5x faster... Front Row with Bonjour, update will go out later this week... iPod cases, they're really, really nice. And, of course, the new iPod Hi-Fi.
10:40am PT - Thank you very much for coming today, and we'll see you all real soon...