TV panel ASP better than feared. AUO reiterates its 3Q guidance of area shipment to grow low- single % QoQ, although it noted that the area ASP (guided to grow mid-single digit % QoQ) is also on track given higher sales mix in IT and continuous shift to premium TV. It believes the panel pricing trend is not as weak as the third party research agencies have noted, while weaker TV demand is mostly for smaller size products like 32" and 43" (less than 20% of AUO's sales). It believes TV sell through in developed market and China is still doing fine as brands are shifting to larger sizes and high-end products, where AUO is also more focused in. It continues to see restocking demand in 2H amid the traditional seasonality, while the inventory in the channel for TV remains low. AUO said it will continue the migration to premium segments, such as zero border, larger size like 65"/85", and miniLED to support its margins.
以上是關於友達在瑞信法說講關於電視的部分 跟群創說法一致
AUO noted it is not seeing significant new capacity ramp by China peers on component constraint, while Chinese peers have also turned more rational and profit oriented for new capacity expansion. It believes China government's focus has shifted toward semi, rather than display, which could help to ease the future new capacity expansion for the industry 對大陸面板產業的看法